Yes, You Do Need A Social Media Manager

Yes, You Do Need A Social Media Manager

CNN recently published an article saying that the Social Media (marketing) Manager is dead. What's interesting is that the data does tend to indicate that there are fewer Social Media Manager jobs, but many other jobs are requiring social media skills. Whether you're in customer service, human resources, sales, etc., companies want their people to be social media savvy.

In a down economy businesses are going to look for ways to save money. Unfortunately, any sort of marketing is usually the first budget to be cut and usually the last to return, unless of course the company is forward-thinking and knows how vital marketing is for their business. Since social media is becoming more mainstream with plenty of apps and services available that help make “doing social media” easier, it makes sense for companies to want their current (or future) employees to wear many different hats.

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