LinkedIn By the Numbers – Business Opportunities Abound

LinkedIn By the Numbers – Business Opportunities Abound

If you or your company isn't on LinkedIn, you're missing a golden opportunity to reach potential customers. In the past couple of years, the network has seen explosive growth among professionals, especially young professionals. In fact, LinkedIn says that there are over 30 million students and recent college graduates on their network, representing the fastest growing demographic segment on their service.

Another fascinating fact is that 65% of its members are located outside of the U.S. This gives you the opportunity to reach a globally engaged audience who is looking for your product or service. Having a company page on LinkedIn is one thing, but engaging in their various groups helps build your reputation and perceived expertise. You're networking on a global scale and that can only help you professionally.

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