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Social media success can be defined in one word: engagement. The term engagement naturally has a lot meanings, especially when we’re discussing it as it pertains to social media.
Literally defined, it means “the action of engaging or being engaged” and no, I’m not talking about that getting down on one knee kind of engagement. I’m talking about interacting with your tribe in thoughtful and meaningful ways.
But Jarrod, how do I engage with my tribe? I’m glad you asked! Below are five ways to engage with your audience using social media.